Image by Maico Amorim

Training Days & Camps

Olympic level coaching for all abilities and ages - in association with Iconic Training Events.


What we deliver

In association with Iconic Training Events, we create one day training events to week long camps, at incredible locations throughout the world. Alistair & Jonny have trained and raced in some of the worlds best Triathlon locations and they have brought together a team of event specialists and coaches to deliver that same experience to people of all ages and abilities.  

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Incredible Locations

Events and camps are selected based on delivering the very best experience. Participants are able to swim, bike, run and enjoy full hospitality ensuring they get the most from each event.


Expert Coaching

World-class coaches lead structured programmes across 1 to 7 day events / camps. Our coaches have personally worked with the Brownlee Brothers and have an intimate knowledge of their training approach / programme. 


Knowledge Transfer

The events are interlaced between educational workshops and hands on practical sessions and in some instances races. The coaches cover the full spectrum of Triathlon including training, racing, nutrition, strength & conditioning, recovery and injury prevention.

Brand Experiences

At each event we invite our brand partners to share their knowledge on product innovation, bringing their latest kit with them enabling participants to test, experience and try before buying. We also provide special event discount codes helping people buy the products they need at special event prices. 

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Huub Technology

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Up and coming events

Check out our 2023 Events, Booking opens Dec 2022

Online Booking Opening Soon

Winter Camp

La Nucia, Spain

The trip will give you the chance to train where the brothers prepare for the race season, following a standard week from their winter schedule, using the same facilities and taking on the same routes.

Limited to 50 people

Training Day

Bolton Castle, Yorkshire

Training Plans & Goals


Strength & Conditioning



Key Note: Alistair Brownlee

Limited to 50 people

Race Strategy 

Braham Park, Yorkshire



Swimming (Weather dependant)



Key Note: Jonny Brownlee

Limited to 50 people